The IPO Roadmap

The IPOroadmap is unique guidance for CEO’s who want to list their companies on one of the worlds stockmarkets. If you are looking to get your companies creativity into wider markets and raise anything from under $10 million to many billions this online course gives direct advice from a CEO who successfully listed.

Crucially, knowing how to set up then pitch your company BEFORE you talk to the Lawyers, Bankers, Financiers and Nominated advisors could save you up to $2 Million.

“I came to realise that any CEO who is contemplating the possibility to list will go through the many unexpected challenges I faced. There really is not much independent advice out there that looks out for the back of a CEO. Realise your Nominated Advisors, Lawyers, Bankers, Finance company or Underwriters are judging you from day one with their allegiance squarely with protecting their investors. So just what are the critical areas they are judging?

Know that over 80% of the decisions made by investors will come from how they perceive YOU as CEO and how well they feel you can be trusted with their money in the future.

During your IPO learning to effectively pitch is crucial, whether its to your own staff, or externally to everyone in the process which includes media like Bloomberg, CNBC tv, national newspapers, and ultimately the investors during your roadshow. Your skill in this area is going to maximise your chances for success and I will show you how I honed these skills. The IPO Roadmap is unique because it focusses entirely on the CEO’s role within an IPO and takes you through a step by step approach you will need to go public.

We start with a simple diagnostic that shows you how much turnover you will need to list as well as how much money to go for. Also which world Stockmarket will be best suited for your product. We cover how to put your internal team together, how to present your figures & write the prospectus, what to say when you are on Bloomberg & CNBC tv and how to put together a successful roadshow for the investors. We also view some options for your personal EXIT STRATEGY. With interviews by many other CEO’s and experts you will start to get an understanding how they did it. 

Because you will be dealing with some of the top 0.001% who own the majority of the worlds wealth I reveal how some use multidimensional knowledge and what this has to do with investors and billionaires controlling our finances. Your listing will only be the start, your interaction with these people on the worlds stockmarkets for the rest of your companies life will make understanding the real way they operate crucial.

In addition, I reveal the hidden way the Stockmarkets really work from the inside, because listing is only the start  As you interface with the markets with your new team of non executive directors and chairman your broker will be getting accurate feed back about your company on a daily basis. If things are not going well your role could become vulnerable to investor emotion. How do you deal with this if they perceive they are not getting the expected return on their money?

This Roadmap is designed to prepare you so you properly handle the stockmarkets, banks, lawyers, advisors and finance companies before you start interacting with them. It will maximise your chances of success during the IPO floatation process. Then once you are successfully listed you are shown how you deal with them on a day to day basis. 

Its unique IPO guidance is written by a CEO who has successfully listed and is focussed directly on CEO’s who want to understand their direct role both during the listing process and after. 

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Knowing inside knowledge on how to set up and pitch your company BEFORE you talk to the Lawyers, Bankers, Financiers and Nominated Advisors could save you up to $2 Million.

During your IPO you are going to be dealing with the top 0.0001% who own the majority of the worlds wealth and most of these people have multidimensional knowledge. We go into how this is defined, how it effects your chances of success and what it means to develop these abilities yourself.

Written by a CEO directly for a CEO, Founder or Entrepreneur, this course is a must for anyone who is looking to raise anything from under $10Million to over $90Billion.

After successfully listing my software company on the Stockmarkets I reveal the truth behind not only the IPO process, but the hidden truth behind how Stockmarkets and money really work, because once you have listed you will be interacting with these people for the rest of your companies life.

Before you start the listing process it is important you understand what the CEO has to do at each stage. This includes initially picking the right Lawyers, Underwriters (Brokers), Advisors and Finance companies. determining how to reorganise your company, how much money to go for and which stockmarket to list on. Then as the IPO process starts I show how to write a winning prospectus, how to pick the right PR company and know which of your many meetings will determine your fate. I give tips and ideas on how you can hone your pitching skills so you are ready for your TV and press exposure.  Knowing how to impress the investors during your final roadshow could tip the balance to a successful outcome and knowing how the world markets really work will give you important information if you are considering a second round of money in the future.

Because it is written by a CEO, as you go through the listing process, the IPO Roadmap is the only product on the market that is designed to have the back of a CEO.  

Its a video course you can easily download and is focussed on CEO’s who want to understand their direct role during the listing process. With minor nuances I explain how it will work in any country. 

Its worth noting that 80% of all decisions made by investors are based on how well they think the CEO will handle their money in the future. Clearly the CEO is the key person and the IPOroadmap uniquely shows, in easy steps, how I successfully navigated the process.